Projections moodboard

This moodboard denotes my initial ideas for the projection project. As this project is meant to be abstract, I have collated random images which have no meaning. Obviously, the images on a whole do have a meaning, but to me, they don't as I do not know the background information to why the images were taken. They certainly relate to themes, for example, sunsets and reflections, but ultimately play no role in displaying a narrative.

Projections Brainstorm and notes

This Project has been hard to grasp purely because there is to be no real narrative. Coming up of ideas has been problematic because of this, however I believe sticking to a theme, whether it's vague or not is the key to making an abstract projection for the music to relate to.


Here are some notes to take into consideration:
-Experimental/Abstract
-No Story/Narrative
-3-6 minute tracks
-14 tracks, have to pick one
-Possible multi projections.

Final idea storyboad

Feedback from group on the three ideas

From the feedback given by the group and Jools, it was clear to me which ideas worked and which didn't.

Idea one wasn't the one to be. Many commented saying that it was a fairly standard concept and it didn't work for them.

Idea two saw some interest. People said that the 'couch hopping' idea was fairly original and would be a interesting concept to develop further into something great and different. They liked what the concept actually meant; the idea being that you can still be considered homeless even if you don't live on the streets. A tagline needed to be thought of.

Idea three also had some promising feedback. A main comment was that in order for this idea to work, i would have to apply innovation visually to match the concept in order to create a hard hitting advert. Some people especially liked the image of having ' a slow motion perspective of a homeless person' however the audience will not know who this person is until the last shot where the camera zooms in to him.

Overall i am happy from the critical feedback, both negative and positive comments have helped me develop and choose my final idea.

Homelessness ad idea three

Advert three:

Tag line- ' There is always time for each other, so why not give your time into helping those that need it.'

My final idea is based on time and how it is important to help the homeless as quick as possible. I intend to film different things around me, for example, cars and people, then speed them up to create a time lapse. This will indicate that time flies by for the average person in a day. On the other hand, for a homeless person, days can seem like weeks so this will show how hard it is for an average homeless person.

The main character will be young, but fragile with no real sense of what's going on. He has lost his social skills and is very much dependent on others to support him. His life needs changing.

The type of shots used will be ranging from long to medium for the time lapsing, and medium to close up for the shots with the main character in. Hopefully this will create flowing shots which are believable.

This advert will be aimed at everyone, youths, teenagers, adults and the elderly.  I think it's important for everyone to realise that this is a massive issue not just in the UK but around the world. We often forget that everyone is the same and that everyone deserves a chance. I know i have at times. I barely pay attention to the homeless when i walk past them on the street, so i believe now is a greater time than any other time to make the difference and to support those that need it.

Homelessness ad idea two

Advert two:

Tag line- ' Homeless people have a face, just look in the mirror, they're just like you, but they need help, and you can make the difference'.

My second advert idea for the 'homeless' is based around one character speaking into the camera about himself. The advert almost contradicts the idea of being homeless and the character will be juxtaposing the usual stereotype. He will be in fairly decent clothing, looking clean and healthy and he will mention this, however drops the sentence ' but I am homeless', which i believe pulled off well, will be a hard hitting advert which will make people support those who are homeless. I intend to include fast paced shots which will hopefully give a visual effect to the audience sub-consciously making them help and support quicker.

By having the character speaking and narrating to the audience, i think the message will deliver clearer as there are not many adverts that conform to this.

Homelessness ad idea one

Advert one:

Tag line- 'Everyone's the same... Help those who are less fortunate.

The idea behind this advert is to show how homeless people can turn themselves around with the aid of fortunate people around them. The advert will consist of four main characters all living different lifestyles apart from one. The first three characters are James, Toby and Holly. The purpose for these three is to show how life can suddenly change; for example, Toby was managing a successful company two years ago, however got fired and had nowhere to turn to and was loosing money quickly. Inevitably like many people in the world, you resort to living on the street, becoming a part of the homeless society that surrounds us that is pushed aside by many of us. The last characters story shows how you can go from living negatively, being poor and going without any food for days, to turning his life around. He now has had help from local charities and works a few times a week earning money.

In terms of the narrative and structure, there is a exposition, a conflict, and a resolution giving the advert some depth and a realistic appearance.

Ultimately the advert is about helping the less fortunate who suffer day in day out, and aiding them to get work   so that they can live a better lifestyle.

Homelessness moodboard

This moodboard is my interpretation for those people who are less fortunate, for example being homeless. In collating these images my drive towards helping these people has grown dramatically. I want people to realise that they are also human beings, so maybe next time you walk past a homeless person you could perhaps try and do something different towards them. Maybe have a talk. See how you can help them.

Inspiration for binge drinking advert

My network

This is my network as it stands. I will be adding and changing the outlook of this the more and more this project develops.

'Supporting the less fortunate'

64% of clients have issues with substance use (drugs and/or alcohol).76% of clients are male.

48% of clients are ex-offenders or had been in prison.
2010 survey
HELP!

A really effective way of putting across the issue of being homeless. No music involved, just voices and background noises. Pure genious.




Another really effective and forceful message displayed in this advert. Simply shot and edited, however extremely successful.


Short interview with a 50 year man sharing his life facts with the world about him being homeless and how he doesn't want to live the way he lives anymore.








http://www.shareintl.org/archives/homelessness/hl-blUK.htm

The article above describes three peoples lives living on the streets in london. Each of them have different back stories but have ended up in similar situations. They take drugs and have alcohol addictions.

Smoking mindmap & images

Smoking is a worldwide addiction for many many people and leads to unavoidable problems such as cancer. Here is a mindmap showing my thoughts and facts on the topic of smoking.

Litter mindmap & images

This mindmap shows the different aspects to littering. By collating information about the matter, it will give me a deeper insight into what needs to be done to prevent one of the worlds biggest problems.